V3 Integrated Marketing Presents on Social Media ROI
V3 Integrated Marketing presented on Measuring Social Media ROI to the Kansas City Chamber of Commerce as part of its Business Brain Food series.

KANSAS CITY, MO, August 07, 2010 /24-7PressRelease/ -- V3 Integrated Marketing presented on Measuring Social Media ROI to the Kansas City Chamber of Commerce as part of its Business Brain Food series recently.

V3's Shelly Kramer and Michelle Lamar spoke to a group of diverse business owners and marketing professionals from the Kansas City area on how to effectively monitor and measure your ROI when it comes to social media marketing.

According to Shelly Kramer of V3, while metrics are important when it comes to getting a return on your business social media investment, ensuring that your website is working for you and your business is really the first, and most important, part of the equation. She says "As elementary as it sounds, when you can turn your website into a magnet for new customers and put it work for you, that's when the real value of social media marketing comes into play. And, until you do that, any efforts when it comes to social media are really almost fruitless."

The two-hour presentation included:

•The basics of how to measure the impact of your social media efforts, from both financial as well as a non-financial standpoint.
•What events transpire when you begin integrating social media into your marketing mix
•How continued measurement shows impact - financial and non-financial
•Best methods to use to gauge measurement

LINKS
V3 Social Media RIO Presentation on Slideshare
http://www.slideshare.net/michellelamar/social-mediaroi72110

V3 Integrated Marketing
http://www.v3im.com

KC Chamber Business Brainfood series
http://www.kcchamber.com/

Press Release Contact Information:

Michelle Lamar
V3 Integrated Marketing
VP
634 West 66th Terrace
Kansas City, MO
USA 64113
Voice: 816-590-7043
Website: Visit Our Website